The Wirral Air Quality Strategy 2024-2028 covers all wards and outlines the work that the council will undertake to support the government's long-term air quality goals, including a steep percentage reduction to population exposure to particulate matter (PM2.5). The strategy will prioritise the actions that will be taken to achieve the overall aim and objectives.

The implementation of this strategy will support the vision of the Wirral Plan 2021-2026, which focuses on making the borough a more equitable and fairer place to live, work, and visit, reducing inequalities across Wirral. Wirral’s Air Quality Strategy supports this vision for Wirral by addressing all of the thematic priorities, in particular, Sustainable Environment; “Working towards a clean-energy, sustainable borough that leads the way in its response to the climate emergency and is environmentally friendly”, Brighter Futures “Working together for brighter futures for our children, young people and their families by breaking the cycle of poor outcomes for all regardless of their background” and Active and Healthy Lives “Working to provide happy, active and healthy lives for all, with the right care, at the right time to enable residents to live longer and healthier lives”.

This is an overarching strategy that cross-cuts work through numerous council departments.